Architecture has always been a creative field intricately tied with visualization as it essential to create designs and presentations based on a project. It stared with hand drawings, in black and white which took quite some time to prepare. Later color sketches arrived. However, all that is history. Hand drawings are still in use today, being drawn by much advanced tools. But a large share of designing is done in computers, with dedicated software for architectural drawing.

architecture Concepts renderingsInitially, the Architectural visualization was done in 2D mode. However, we have reached the era of 3D visualization. This can be cited as an example of computer technology influencing lives and professions. Architectural visualization is not anymore limited to images or drawings. 3D moving images, animations, videos- architectural visuals can come in any form. Almost every architect is eager to utilize the progress in technology in producing realistic reflections of his imagination that will communicate with clients and potential customers. Builders are using architectural visuals for attracting customers, even before their project is complete.

structure Visualization

Evaluation plan rendering

3D visualization is not something that can be done by any average computer operator. Concepts of architecture and familiarity with the use of relevant software, both are required. The fundamental of any architectural visuals is the Evaluation plan and floor plan of the proposed structure. Many factors come together to determine the nature of the Architectural visualization whether it is in the form of 3D visualization or any other format of architectural visuals.

floor plan renderings

Evolution Architectural VisualizationWhile creating the inside of a building, the important factors are lighting effect, wall and floor pattern, construction material etc. While working on the external appearance, the numbers of factors are much more. They include – landscape of the area, surrounding fences, trees, hedges, roads, climate etc In this case also construction material is important. With proper consideration of the factors, a realistic 3D visualization or any other architectural visuals can be created. A considerable section of architects have adopted the modern means of creating architectural visualization.
However, some old school professionals still prefer to draw by hand. Some hire outside help to portray their vision. One should be careful while hiring outside designers. Only people with experience and/or skills should be entrusted with architectural visuals. Any clumsy, amateurish approach will simply waste your time and money. There are both designing firms and individual professionals who can get the job done for you. Hire someone good at high quality 3D visualization.

landscape 3d Visualization3D visualization is a tool with which you can have a trial or test of your designs to check out whether they need any changes before the construction begins. This is useful in preventing you from any hassle or financial losses which you can incur from any error in construction. In the construction business such errors are dreaded. The new age 3D visualization is so realistic that they are mistaken as real photos. Architectural visualization can create basically anything from offices airports to shopping malls. In the early days visualization software was expensive and very few in number. Now Both software and related services are more affordable.

Vrender Company 2017

For Developers,Construction and Real Estate Companies – 3D-visualization, promo-sites, printing, video clips, virtual tours.

Impressive 3D-visualization is the key to successful sales at the stages of the design and construction.

•    Increasing of salesVisualization gives the opportunity to present the subject in the most attractive way and thus gain the sympathy of the clients already at the stage of design and/or construction.
•    Receiving of investments on project’s implementation3D Visualization is much clearer to potential clients and investors than drawings. It effectively presents the project, contributing to the positive decision of the investor.
•    Agreement of the project in the regulatory authoritiesTechnically accurate and artistic visualization is credible to win trust of regulatory authorities. It provides visibility and makes it easy to prove that your project fits perfectly into the surrounding landscape and does not violate the required standards.
•    The efficiency of investments – Visualization provides a rapid return on your advertising investments by increasing sales.
•    Clever advertising – You can use bright and attractive visualization on the promo sites, in presentations, on advertising banners, catalogues and in other promotional products.
•    Savings – Thanks to a thorough technical development, visualization helps to identify and correct possible mistakes made during the design stage and thus avoid extra costs during the construction stage.

Realistic 3D-visualization Professional Visualizationvisualization portfolio

Visualization for design organizations attractive visualizationVisualization for Architect


For Design and Architect  Companies – 3D-visualization, Architectural 3d Models Rendering, Architectural Animation , Interior Visualization, Scale 3D-models and Virtual Tours.

Realistic 3D Visualization is an effective tool of agreement and “selling” your project to the customer.

  •  The competitive advantage when participating in tenders.Bright visualization of high quality leaves your competitors far behind, and increases your chances of winning any tender
  •  Simplification
    •   Visualization makes work with the customer much easier, because the drawings and design documents do not give a complete picture of a result. Moreover, the customer does not always have the time and desire to understand the nuances.Visualization forconstruction companies
    •   Visualization allows selecting suitable color shades and to deal with the lighting. Any changes are easier and more profitable when making at the design stage rather than at the construction stage.
  •   Reducing the time and costs for the project
    Due to the clear visual and artistic giving, visualization makes it easier to coordinate the project with the customer, saving time and money.
  •   Professional image – Visualization of objects is an important part of the portfolio, allowing you to demonstrate your level of professionalism to the future customers.
    •   Visualization is needed for spectacular professional presentation, creating thematic printing (brochures, catalogs), and, of course, for your site or page on the specialized portals.
    •   If the construction of the object will not start or the implementation would be of poor quality, you will keep “the primary source” in your portfolio – original result of your work.