Often, studio specialists have to spend a lot of time to properly explain all the nuances of the project to the customer. After all, only a few of us understand the drawings well, despite they are well executed, and look quite understandable. Still, professionals should deal with this issue, and everyone can’t know how to read drawings. But luckily, modern specialists have found an ideal solution to the current situation – a photorealistic architectural visualization. 3D illustrations at the moment are the best tool that allows fully conveying the features of the object.

building construction 3d VisualizationMain features of 3D visualization

The basic principle of architectural 3D visualization is the high-quality advertising of the object, which will ensure a quick sale and trust of customers. This method is a guarantee of a good image for the advertised building as it creates the right conditions for business relations between the client and the owner. It is worth noting that the creation of three-dimensional visualization is a complex process, which consists of several stages. Each of them requires a responsible attitude, well-elaborated details, and the correct storyboarding of the commercial ad.

interior project 3d details and colors

photorealistic render

How photorealistic visualization can be useful

Vrender company has been providing its clients with visualization services for many years now. We apply the latest technologies of 3D graphics and modeling, which make it possible to improve the quality of advertising of goods and real estate. We are sure that 3D modeling is a bridge between the designer’s thoughts and the needs of the customer. One can only imagine how much the image of the company can improve, as the following advantages will be gained:

1. The swiftness of agreement. One can talk for a long time about the merits and features of the product orally. But it’s much better to have a beautiful full-coverage visual presentation, after which the customer is completely convinced of the high quality of the product.

2. Working with projects regardless of geographical location. Ideas represented as 3D models can be quickly shared with the client. It does not matter at all, in what corner of the world you are. Only the Internet is needed to send the result.

photo-realistic 3d Visualization

Real Estate development rendering

Become the best among competitors

At the moment, 3D visualization is a guarantee of a successful business. Its help during the presentation of the product is the key to success in business negotiations.
Choose the interior at the modeling stage. Vrender 3D graphics studio offers you to plan interior space already at the time of construction of the object. A client will definitely approve this. After all, he or she will be able to see what the interior and exterior will look like in reality.

We are sure that 3D visualization is the best that could happen to the world of design and architecture. With its help, people easily realize dreams and create new opportunities. Our specialists can solve a large number of problems using photorealistic visualization of architecture, thereby saving your money.

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Masterpiece! That you can say when a design is properly implemented as you visualize the whole aspect. The idea that instigates in your physical brain will simply allow you to portray a vision around you. You need to go for 3D visualization services  which will help to concretize your entire dream in a better way. All you can state here is the perfect making of the 3D modeling services as per the services and the designs that are actually available for you. You can feel about an idea that will help you to get the perfect benefit of your investment.

3D visualization interior design

Getting a new architect in translating the vision of your idea will help you to make things in a perfect way. In fact you can simply get hold of all the aspects that will be helped by the 3D modeling services. After you get the designs you can get a rough draft in your head which will help you to make more perfect evaluation. In fact it happens many a time that when you can see the final design you may add or subtract some of the designs. In this way when you can get a perfect hold of the whole design.

design and architecture renderings

There are considerable ways of design and architecture in your own way. All you can understand is the new platform in a utilitarian way. The 3d modeling in another way will help you in a well versed platform from a perfect way. You need to understand from all the directions that you can count on.

The blue print of the entire building all helps you to get things in a real beneficial way. There are some of the techniques which will really help you to get a dummy vision which will calculate all the related aspects that you need to understand. The construction of the entire building will really help you in solving the matter. You can check other construction process and which are definitely needed for the whole. In fact there is some of the best technique which is included in the 3D, making it more important that whole concept.

construction 3D visualization

3D visualization will help you to get the total vibes in case of the proper visualization process.

Both the design and the scale will help you to initiate the process of visual planning. All we need is the blue print of the desire. All you can get here is the final point of view will be depend on your way in the designing aspect. The techniques will be again perfect with the experts.

If you can shoulder the entire work in terms of the perfectness you can calculate. The old hands will definitely help you in every momentum to set forth all the ideas in a 3D looking shape which is almost considered as the reality indeed.

3D visualization from Vrender Company is a best way to achieve it is every single way. All you can get here is the ultimate designing result in terms of your mental vision.

Though still photography, 3D animation and film provides photorealistic images to us, but they have also some limitations. 3D architectural visualization process enables professionals to produce synthetic images with photo-realistic quality that provide a comprehensive visualization of the project. The image assists viewers to understand the intent of the project and the design of the building interior and exterior in an efficient manner.

3D Architectural Visualization


When an architectural model is made photo-realistic by executing the 3D rendering process, it is required to apply lighting effects to the model because lighting effects play a crucial role in enhancing photo-realism of the model. When the lighting effect is applied, the important factors need to be considered are physical accuracy, position of light sources and authenticity of light sources. Using 3D visualization technique, it is also possible to prepare daylight as well as night view of the building model. Therefore, viewers can easily understand how the building will look in different time of a full day. For fulfilling the requirements of lighting effect, HRDI light probes are used with progressive refinement radiosity. The images created by executing architectural visualization process are very eye appealing and the calculation time is proportional to the number of samples per patch.

3D Visualization Services


When professionals add textures to the model, they mainly focus on the color, diffuse, luminosity, glossiness, reflection, refraction, transparency and bump aspects. All these surface properties are adjusted in the surface editor of the 3D rendering software as per the clients’ requirements.

3D Visualization

3D Rendering

Computerized 3D rendering process facilitates an easy and automated way to make everything photo-realistic by adding appropriate color, texture, lighting effects, texture and shade. A light probe is utilized to gain a highly effective panoramic radiance map near the location where the building will be rendered. The light probe is basically a camera focused at a mirrored sphere and a configuration generally used for acquiring environment maps. With the assistance of photogrammetry and 3D scanning process, a geometric model of the scene is developed and the model is mapped with radiance values that are measured using light probe. The distant external scene, internal scene and synthetic object are made photo-realistic with global illumination and the image view is made same as the background plate. The outputs are composited into the background plate by using 3D visualization techniques.

3D architectural visualization process has made possible to get a lifelike view of a building before it is built. Hence, it is very important for any kind of building project.